What We Collect

When you accept analytics on our site, we collect the following interaction data to improve our journalism and understand our audience:

  • Page views — Which articles you read and when
  • Scroll depth — How far you read into an article (25%, 50%, 75%, 100%)
  • Time on page — How long you spend reading
  • Click events — Which links you follow
  • Device type — Mobile, tablet, or desktop (not your specific device)
  • Referrer — How you found us (Google, social media, direct)

What We Do NOT Collect

  • Your name, email, or any personally identifiable information
  • Your precise location (we do not use GPS or IP geolocation)
  • Browsing history outside of news.luyml.com
  • Financial information of any kind

How We Identify Visitors

We generate a random anonymous identifier stored in your browser's localStorage. This is not a cookie and cannot be used to identify you personally. It helps us understand whether 1,000 page views came from 1,000 people or 10 people reading 100 articles each.

Advertising

We display advertisements through Google AdSense and may use programmatic ad partners in the future. These partners may use their own cookies and tracking technologies, subject to their own privacy policies. We enforce strict content filtering and block ads for sensitive categories including:

  • Get-rich-quick schemes
  • Supplements and weight loss products
  • Misleading or sensationalized health claims
  • Political attack ads

Your Rights

You have the right to:

  • Decline tracking — Click "Decline" on our consent banner. We will not track any interaction data.
  • Withdraw consent — Clear your browser's localStorage for news.luyml.com at any time.
  • Request data deletion — Contact us at [email protected].
  • Access your data — Since we collect only anonymous interaction data, there is no personal data to access.

Data Retention

Interaction data is retained for 90 days for analytics purposes, then permanently deleted. Aggregated statistics (total page views, popular articles) are retained indefinitely but contain no individual visitor data.

Legal Basis (GDPR)

We process analytics data based on your explicit consent. Declining analytics does not affect your ability to read our articles. Essential site functionality (page rendering, navigation) does not require consent.

California Residents (CCPA)

We do not sell personal information. We do not share personal information for cross-context behavioral advertising. You may opt out of analytics tracking at any time by declining consent.

Contact

For privacy inquiries: [email protected]

Luyml News is a publication of Luyml, a Dunclakerdunklac company.